October 26, 2005
Serenity: 887 theaters, $1.2k/theater, $24.2 million
Tim Burton's Corpse's Bride: 1702 theaters, $1.1k/theater, $50.5 million
In Her Shoes: 2237 theaters(WTF?), $1.7k/theater, $26.2 million
Corpse's Bride is in week 6, so it's first run price per theater has leveled out; In Her Shoes will likely continue to plummet, probably dropping to around the $1.2k/theater mark this week.
Anything leap out at you? Do you notice the most pronounced difference between Burton's movie, which will likely be considered a box office success, and Serenity, will may end up looking like a box office dud? Survey says.... DING-DING-DING! Why yes, that IS the number one answer: double the number of theaters and you might double the box office gross. Crap, even The Fog, which looked like it would suck, got released in almost 3000 theaters.
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